Perhaps, Kamal Hassan is always known for his experiments with his films. He appears as a patriotic citizen in one film and as a dreaded terrorist in his next film. He alone can dare to do 10 different roles in one film. He alone can act as a villager just wearing a small cloth around his waist or as a politician with a big tummy and ugly mouth, despite being a super star in the film industry. He is always ready to do any kind of experiments with his films. In other words, films are his experiments and the industry is his lab.

Once again, he is coming with a new experiment. He is planning to relase his heavy budget film ‘Viswaroopam’ on small screens prior to its release on the big screens. His idea virtually made the distributors’ open their mouths and left them in deep shock. Imagine a big film of that caliber can be watched at all the comfort of our living rooms having a cup coffee in hands on the very first day of its relase. ‘Viswaroopam’ is releasing on small screens few hours prior to its release on the big screens. Kamal Hassan is all set to do this experiment on January 11th, on the release date of his film.

According to him, people can watch his film ‘Viswaroopam’ through their DTH connections by paying Rs.1, 000 per only one show to be telecasted on January 11th. Responding to the objections raised by the film distributors he said “I don’t think it will affect the openings of the film anyway because, I believe a handful of people who can afford to pay Rs.1, 000 per only one show can have this advantage. Since it was digitalized and coming with very advanced technology the question of piracy doesn’t arise. By allowing a few thousands of people watch the movie at their homes won’t generate any negative talk to affect the film openings or its collections. Moreover, people who watch this movie on their small screens will certainly love to enjoy theatrical experience of this film. So, everyone should encourage any idea that gives oxygen to our film industry.”

Apart from playing dual roles as terrorist and Army Chief in the film, Kamal Hassan is also directed and had his money invested in this film. Kollywood beauties Pooja Kumar and Andrea Jeremiah are playing female leads opposite him in this movie. Shekhar Kapur Jaideep Ahlawat Zarina Wahab, Rahulbose, and Samrat Chakrabarti are playing important roles in this movie.

Kamal Hassan is releasing this movie in Telugu, Tamil and Hindi simultaneously on 11th January that is in coming Pongal festive session. According to film Nagar sources the film has crossed Rs.160 crores budget. This film is being made under Rajkamal International banner and PVP Cinemas jointly.