S.S Rajamouli's highly anicipated movie 'Eega' has fetched a whoping price for its Tamil version 'Naan Ee'. Reportedly the movie theatrical rights were sold for 5 crores and freshly the  satellite rights of 'Naan Ee' have fetched 3.35 crores. Surprisingly Rajamouli was left wondering whether they have undersold the theatrical rights. This shows the stamina of Rajamouli in Tamil film industry as well. Rajamouli is leaving no stone unturned to grab the attention of the audience with its unique promotional campaign. Sai Korrapati is the producer and M.M Keeravani has composed the music for this film.