Mega producer Allu Aravind’s younger son and stylish star Allu Arjun’s younger brother Allu Sirish is yet to score a commercial hit, though buzz is optimistic on his next project. The reason is the film is being directed by VI Anand whose last directorial Ekkadiki Pothavu Chinnavada that starred Nikhil in lead role was a blockbuster.

Ye Nimisham Emi Jaruguno is tentative title of the film which is billed to be a horror thriller. Coming to the actual point, the film’s Ceded rights fetched good price for the makers. A noted distributor Brahmaiah has bought Ye Nimisham Emi Jaruguno Ceded rights by shelling out Rs 1.62 Crores. This really is a huge price because Ceded is a pure mass area and Sirish hasn’t proved his mettle yet.

Interim, Ye Nimisham Emi Jaruguno is fast progressing with its shoot. The film is likely to release later this year.