Stylish Star Allu Arjun who is riding high with the success of 'Julayi' is all set for his new movie 'Iddaru Ammayilatho'. Shooting of this movie will begin on October 17 morning and Puri Jagannatha is the director. Amala Paul has been as heroine opposite to Allu Arjun and other heroine is yet to be finalized. Devi Sri Prasad will be scoring the music for 'Iddaru Ammayilatho' and the makers of the movie are planning to release the film in the month of February on the eve of Maha Sivaratri. Bandla Ganesh is producing 'Iddaru Ammayilatho' under Parameswara Arts banner.