Naga Chaitanya's new movie Gouravam to be directed by Radha Mohan is halted, says filmnagar sources. Initially, the makers have planned to launch the film formally on February 25 but it seems the movie might not hit the floors now as Naga Chaitanya wants to secure a mass hero tag first by attempting commercial entertainers. The actor feels that this movie - touted to be a urban love story would cater only to the multiplex audience and has made this decision, says the buzz. Gouravam was supposed to be made on Annapurna Studios banner by Nagarjuna. Naga Chaitanya's last two films 'Dhada' and 'Bezawada' bombed miserably at box-office. An official announcement on this project will be out soon.