Hero Sunil who is riding high on the success of Poola Rangadu is at logger heads with Veerabhadram Chowdary, the director of the movie. Reportedly, the terms between the duo are not well and Sunil is the reason behind it, says the buzz. The director asked Sunil to be part of the promotional campaign of the film, but Sunil didn't turn up as he is very much occupied with other commitments. The director was upset on Sunil's behavior and questions how can Sunil over look a movie that has secured him a big hit?

Remember, some time back producer Aswini Dutt lodged a complaint on actress Ileana for not turning up for the promotional activities of 'Shakti'. One wonders, if the actress who are charging crores of rupees as remuneration never turns up for the promotional activities then, is it justified if Sunil, who charges few lakhs for a film, does the same? Well, Sunil goes the desi way!